REGRESSION ANALYSIS
TERMINOLOGY STARTING WITH THE TERM REGRESSION ANALYSIS, IT IS A STATISTICAL
PROCESS USED FOR FINDING OUT OR ESTIMATING THE RELATIONSHIP BETWEEN ONE OR MORE
INDEPENDENT/PREDICTOR VARIABLES AND THE DEPENDENT/RESPONSE VARIABLE. INDEPENDENT/PREDICTOR
VARIABLE THAT WE ARE TRYING TO PREDICT WHERE AS DEPENDENT/RESPONSE IS THE ONE
THAT IS EFFECTING OR INDIRECTLY. MULTIPLE REGRESSION.
ANALYSIS INVOLVES
MULTIPLE VARIABLE WHICH IS SLIGHTLY ADVANCE IN TERMS OF CALCULATIONS AND DATA
COLLECTIONS BUT IS CONSIDERED TO BE THE MOST ACCURATE FOR PREDICTIONS. ALL THE
ESTIMATIONS ARE BASED ON THE PAST DATA AVAILABLE AND THE FACTORS THAT ARE
INFLUENCING IT DIRECTLY OR INDIRECTLY. STEPS FOR REGRESSION ANALYSIS NOW LET’S
GO OVER THE STEPS THAT ARE INVOLVED IN REGRESSION ANALYSIS METHOD ONE BY ONE.
STEP 1 DETERMINING THE VARIABLES IS THE VERY FIRST STEP WHICH INVOLVES THE
DETERMINATION OR RECOGNITION OF YOUR VARIABLES BASED ON WHICH THE FORECASTING
WILL BE DONE.
LET’S CONSIDER AN EXAMPLE OF A COMMODITY AND STATE ITS VARIABLES
IN TERMS OF ITS DEMAND FUNCTION BELOW REGRESSION ANALYSIS TERMINOLOGY STARTING
WITH THE TERM REGRESSION ANALYSIS, IT IS A STATISTICAL PROCESS USED FOR FINDING
OUT OR ESTIMATING THE RELATIONSHIP BETWEEN ONE OR MORE INDEPENDENT/PREDICTOR
VARIABLES AND THE DEPENDENT/RESPONSE VARIABLE. INDEPENDENT/PREDICTOR VARIABLE
THAT WE ARE TRYING TO PREDICT WHERE AS DEPENDENT/RESPONSE IS THE ONE THAT IS
EFFECTING IT DIRECTLY OR INDIRECTLY. MULTIPLE REGRESSION ANALYSIS INVOLVES
MULTIPLE VARIABLES WHICH IS SLIGHTLY ADVANCED IN TERMS OF CALCULATIONS AND DATA
COLLECTIONS BUT IS CONSIDERED TO BE THE MOST ACCURATE FOR PREDICTIONS. ALL THE
ESTIMATIONS ARE BASED ON THE PAST DATA AVAILABLE AND THE FACTORS THAT ARE
INFLUENCING IT DIRECTLY OR INDIRECTLY. STEPS FOR REGRESSION ANALYSIS NOW LET’S
GO OVER THE STEPS THAT ARE INVOLVED IN REGRESSION ANALYSIS METHOD ONE BY ONE.
STEP 1 DETERMINING THE VARIABLES IS THE VERY FIRST STEP WHICH INVOLVES THE
DETERMINATION OR RECOGNITION OF YOUR VARIABLES BASED ON WHICH THE FORECASTING WILL
BE DONE. LET’S CONSIDER AN EXAMPLE OF A COMMODITY A AND STATE ITS VARIABLES IN
TERMS OF ITS DEMAND FUNCTION BELOW, ZDA = F(PZ, Y, A, PS, PC) WHERE, ZDA =
DEMAND FOR COMMODITY A PRICE OF COMMODITY A (PZ) CONSUMER INCOME (Y)
ADVERTISING EXPENDITURE INCURRED ON DEMAND THAT IS EXPLAINED LATER IN THE BELOW
STEPS.
KNOWING HOW TO SELECT YOUR VARIABLES FOR THE DEMAND FUNCTION IS VERY
IMPORTANT, THE VARIABLE THAT ARE TO BE SELECTED SHOULD HAVE A SIGNIFICANT
IMPORTANCE ON THE DEMAND THAT COMMODITY AND WHEREAS THE USE OF TOO MANY
VARIABLES AND UNIMPORTANT FACTORS SHOULD BE OVERLOOKED, BELOW IS AN EXAMPLE OF
WHAT’S STATED ABOVE WHEN A CERTAIN BRAND OF CLOTHING IS PREDICTING THE DEMAND
OF THEIR PRICED COMMODITY LIKE HOUSING IS CONSIDERED THEN FACTORS SUCH AS
CREDIT ACCOUNTS AND INTEREST PLAY A VITAL ROLE. ADDING EXTRA VARIABLES THAT HAS
NEGLIGIBLE AFFECT OR NO EFFECTS WILL MAKE YOUR ANALYSIS COMPLICATED AND TOO
MUCH WORK SO IT’S KEPT SIMPLE.
STEP 2 PAST DATA COLLECTIONS ONCE YOU HAVE YOUR
VARIABLES SET AND DETERMINED THE NEXT IMPORTANT STEP IN THE PROCESS IS THE
COLLECTION OF THE PAST DATA. THE DATA THAT SHOULD BE GATHERED MUST BE WITH
RESPECT TO THE VARIABLES THAT YOU HAVE DETERMINED OR SET. THE DATA COLLECTION
CAN BE DONE IN TWO DIFFERENT REGIONS OF THE MARKET FOR A PARTICULAR TIME
PERIOD. REMEMBER THAT FREQUENCY OF THE DATA COLLECTED CAN BE OF VARIOUS PERIODS
SUCH AS FOR A MONTH, HALF A YEAR OR A YEAR OR SO, BUT THE REGULARITY OF THE
FREQUENCY IS IMPORTANT AND IT SHOULD BE MAINTAINED, FOR EXAMPLE IF THE DATA
COLLECTED IS FOR EVERY OTHER YEAR SO IT IS BEST TO KEEP ON COLLECTING THE DATA
YEAR WISE AND NOT TO SHIP ANY YEAR.
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